ื”ืชื™ื ื•ืง ื”ื—ื“ืฉ Heartbeat App ืžืืคืฉืจ ืœืืžื”ื•ืช ืœื‘ื“ื•ืง ืžืชื™ ื”ื ืจื•ืฆื™ื

ืชื•ื›ืŸ:

ื‘ื”ืจื™ื•ืŸ? ื™ืฉ ืืคืœื™ืงืฆื™ื” ื‘ืฉื‘ื™ืœ ื–ื”, ื›ืžื•ื‘ืŸ. ืจื•ื‘ ื”ื”ื•ืจื™ื ื”ืžืฆืคื™ื ืžื›ื™ืจื™ื ืืช ื”ืืคืœื™ืงืฆื™ื•ืช ืฉืขื•ืงื‘ื•ืช ืื—ืจ ื”ืชื–ื•ื ื” ืฉืœ ืืžื, ืชืืจื™ืš ื”ื™ืขื“ ืื• ื”ื”ืชืคืชื—ื•ืช ืฉืœ ื”ืขื•ื‘ืจ - ื”ื™ื•ื ื”ื•ื ื‘ื’ื•ื“ืœ ืฉืœ ืฆื™ืžื•ืงื™ื! ืžื—ืจ, ืขื ื‘ื™ื! ืื‘ืœ ืขื›ืฉื™ื• ื”ืจื™ื•ืŸ Apps ื”ื•ืคื›ื™ื ืžืชื•ื—ื›ืžื™ื ื™ื•ืชืจ, ื‘ืžืงืจื™ื ืžืกื•ื™ืžื™ื ืืคื™ืœื• ืžืืคืฉืจ ืœื”ื•ืจื™ื ืœื’ืฉืช ืœืฉื™ืจื•ืชื™ื ื–ืžื™ื ื™ื ืื—ืจืช ืจืง ื‘ืžืฉืจื“ ืฉืœ ื”ืจื•ืคื. ืชื™ื ื•ืง ื—ื“ืฉ ืคืขื™ืžื•ืช ื”ืœื‘ ืœื”ื›ื•ืช ืืช ื”ืฉื•ืง ืจืง ื”ืฉื‘ื•ืข ืžืืคืฉืจ ืœืืžื”ื•ืช ืžืฆืคื” ืœื”ืงืฉื™ื‘, ืœื”ืงืœื™ื˜ ื•ืœืฉืชืฃ ืืช ืคืขื™ืžื•ืช ื”ืœื‘ ืฉืœ ื”ืชื™ื ื•ืง ืฉืœื”ื.

ื”ืืคืœื™ืงืฆื™ื” ื”ื—ื“ืฉื” ื”ื™ื Shell ืž- Bellabeat, ืกื˜ืืจื˜-ืืค ืฉื ื•ืกื“ื” ื‘ืฉื ืช 2014 ื•ืžืชืžืงื“ืช ื‘ืžื•ืฆืจื™ ื‘ืจื™ืื•ืช ื•ื‘ืจื™ืื•ืช ื”ืื™ืฉื”. ืขืœ ืคื™ ื”ื‘ืœื•ื’ ืฉืœ Bellabeat, "Shell ืžืืคืฉืจ ืœื”ื•ืจื™ื ืœืขืชื™ื“ ืœืฉืžื•ืข ืืช ืคืขื™ืžื•ืช ืœื‘ ื”ืชื™ื ื•ืง ืฉืœื”ื ื‘ืฆื•ืจื” ื˜ื‘ืขื™ืช ื•ืœื ืคื•ืœืฉื ื™ืช, ื‘ื“ื•ืžื” ืœื”ื ื—ืช ื”ืื•ื–ืŸ ืขืœ ื”ื‘ื˜ืŸ ื•ื”ื’ื‘ืจืช ืขื•ืฆืžืช ื”ืงื•ืœ".

ื›ื“ื™ ืœืงื‘ืœ ื’ื™ืฉื” ืœ- Shell, ื”ืฆืจื›ื ื™ื ื™ื–ื“ืงืงื• ืœืฉื ื™ ืžื•ืฆืจื™ื: ืืคืœื™ืงืฆื™ื™ืช ื”- Shell ื”ื—ื›ื, ืืฉืจ ื”ื•ืคืขื” ื–ื• ื”ืฉื‘ื•ืข ื–ืžื™ื ื” ืœื”ื•ืจื“ื” ื‘ื—ื™ื ื, ื•ื›ืŸ ืืช ื”ื‘ืกื™ืก ื”ืชื•ืกืคืช ืขืœ ืชื•ืกืคืช, ืืฉืจ ื”ื•ืœืš ืขืœ 70 $ ื•ื™ื”ื™ื” ื–ืžื™ืŸ ื‘ืืžืฆืข ื“ืฆืžื‘ืจ. ืœื“ื‘ืจื™ Urska Srsen, Bellabeat ืฉืœ ืžื™ื™ืกื“ ื•- CPO, ื™ืฉ ื›ื‘ืจ 1 ืžื™ืœื™ื•ืŸ ืœืงื•ื—ื•ืช ืขืœ waitlist ืขื‘ื•ืจ Shell, ื•ื”ืจืฉื™ืžื” ื”ื™ื 98 ืื—ื•ื– ืžืœื.

ื‘ืืžืฆืขื•ืช Shell ื ืฉืžืข ืงืœ ืžืกืคื™ืง. ืืžื”ื•ืช ืฆื™ืคื™ื•ืช ืœืฆืจืฃ ืืช ื”ื”ืจื—ื‘ื” ืœื˜ืœืคื•ืŸ ืฉืœื”ื, ื•ืื– ืœืžืงื ืื•ืชื• ืขืœ ื”ื‘ื˜ืŸ ืฉืœื”ื ื•ืœื—ื›ื•ืช ืื•ืชื ืงื•ืœื•ืช ืžืชื•ืงื™ื. ืขืœ ืคื™ ืืชืจ Bellabeat, ื”ืืคืœื™ืงืฆื™ื” ืžืกื ื ืช ืืช "ืจืขืฉ ื”ืจืงืข" ื•ืžื’ื‘ื™ืจื” ืืช "ืฆืœื™ืœ ื”ืœื‘ ืฉืœ ื”ืชื™ื ื•ืง". ืžืคืชื—ื™ ื”ืืคืœื™ืงืฆื™ื” ืืžืจื• ืœ- Digital Trends ื›ื™ ื”ืชื•ืกืคืช ื›ื•ืœืœืช "ืงืจืŸ ืืงื•ืกื˜ื™ืช", ื”ืžื”ื•ื•ื” ืืช ื”ื—ืœืง ืฉื”ืžืฉืชืžืฉื™ื ืฆืจื™ื›ื™ื ืœืžืงื ื™ืฉื™ืจื•ืช ืขืœ ื”ื‘ื˜ืŸ. ืžื•ืžืœืฅ ืœื‘ื“ื•ืง ืืช ื”ืžื›ืฉื™ืจ ืขืœ ื”ืœื‘ ืฉืœืš ื›ื“ื™ ืœื”ื™ื•ืช ื ื•ื— ืขื ื”ืžื›ืฉื™ืจ.

ืืช Shell ื”ื•ื ืœืžืขืฉื” ื’ื™ืจืกื” ืžืขื•ื“ื›ื ืช ืฉืœ ืžื•ืฆืจ Bellabeat ืฉื”ื•ืฉืง ื‘ืฉื ืช 2014, ืืฉืจ ื ืงืจื ื’ื ืืช Shell ืื‘ืœ ืžืขื•ืจื‘ ืžื›ืฉื™ืจ - ืงืจื ืœืคืงื— - ื–ื” ื”ื™ื” ื ืคืจื“ ืžืŸ ื”ื˜ืœืคื•ืŸ ื”ื—ื›ื, ื•ืœื ื ื•ื— ืœื”ื•ืกื™ืฃ ื›ืžื• ืžื•ืฆืจ ื—ื“ืฉ ื–ื”. ืขืœ ืคื™ ืžืืžืจ Wired 2014, ื”ืžื•ืฆืจื™ื ืฉืœ Bellabeat ืชืžื™ื“ ื ื•ืขื“ื• ืœืฉืคืจ ืืช ื”ื™ื›ื•ืœืช ืฉืœ ืื™ืฉื” ื‘ื”ืจื™ื•ืŸ ืœืคืงื— ืขืœ ื‘ืจื™ืื•ืชื” ื‘ื‘ื™ืช. ืืžื ืฉืœ ืกืจืกืŸ, ืžื™ื™ืกื“ื”, ื”ื™ื™ืชื” OB / GYN ื‘ืื™ืจื•ืคื”, ื›ืš ืฉืกืจืกืŸ ื”ื™ื” ืžื•ื“ืข ืขื“ ื›ืžื” ืจื•ืคืื™ื ืขืกื•ืงื™ื, ื•ืื™ืš ื ื™ื˜ื•ืจ ื‘ื‘ื™ืช ื™ื›ื•ืœ ืœื”ื™ื•ืช ืžื•ืขื™ืœ.

ืขื ื–ืืช, ืจื‘ื™ื ืžื•ืฆืจื™ ื ื™ื˜ื•ืจ ื”ื‘ื™ืชื” ื‘ืฉื•ืง ื ืจืื” "ืžืกื•ื‘ืš ืžื“ื™" ื›ื“ื™ ื”ืžื™ื™ืกื“ื™ื ืฉืœ Bellabeat. "ื—ืฉื‘ื ื• ืฉืื ื—ื ื• ืฆืจื™ื›ื™ื ืœืžืฆื•ื ืžืฉื”ื• ืฉื™ื ื™ืข ืื•ืชื [ืฆืจื›ื ื™ื] ืœืขืฉื•ืช ืืช ื–ื”; ื–ื” ื”ื™ื” ืฆืจื™ืš ืœื”ื™ื•ืช ืžืจืชืง ื•ืคืฉื•ื˜ ", ืืžืจ ืกืจืกืŸ ืœื•ื•ื™ืจื“. ืชืฉื•ืงื” ื–ื• ืœื”ืขืฆืžืช ื”ืฆืจื›ื ื™ื ืขืœ ืžื ืช ืœืคืงื— ืขืœ ื‘ืจื™ืื•ืชื ื”ื™ื ื‘ื‘ื™ืจื•ืจ ื‘ืืชืจ ืฉืœ Bellabeat, ืืฉืจ ืงื•ื‘ืข ื›ื™ "88% ืžื›ืœืœ ื”ื”ื•ืฆืื•ืช ืขืœ ื”ื‘ืจื™ืื•ืช ื”ื™ื ืขืœ ืžื—ืœื•ืช ืœืžื ื™ืขื”.ืขืชื™ื“ ื”ื‘ืจื™ืื•ืช ื˜ืžื•ืŸ ื‘ืžื ื™ืขื”, ืœื ืชื™ืงื•ืŸ."

ืชื•ืš ื›ื“ื™ ืžืขืงื‘ ืื—ืจ ืคืขื™ืžื•ืช ื”ืœื‘ ืฉืœ ื”ืชื™ื ื•ืง ืขืœื•ืœ ืœื”ื›ื•ืช ื›ืžื” ืืžื”ื•ืช ื›ืžืฉื™ืžื” ืžืœื—ื™ืฆื”, ื”ืขื•ื‘ื“ื” ื”ื™ื ืฉืืžื”ื•ืช ื›ื‘ืจ ื”ื•ืจื• ืœืคืงื— ืขืœ ื‘ืจื™ืื•ืช ื”ืขื•ื‘ืจ ื”ื”ื•ืœื›ืช ื•ื’ื“ืœื”: ืขืœ ืคื™ ืื™ื’ื•ื“ ื”ืจื™ื•ืŸ ื”ืืžืจื™ืงืื™, ืืžื”ื•ืช ืฆืจื™ื›ื•ืช ืœื”ืชื—ื™ืœ ืœืกืคื•ืจ ื‘ืขื™ื˜ื•ืช ืฉืœ ืชื™ื ื•ืง ื”ืžืชื—ื™ืœื•ืช ื‘ืกื‘ื™ื‘ื•ืช 28 ืฉื‘ื•ืขื•ืช .

ืขื ืžืขื˜ืคืช, ืืžื”ื•ืช ืขื›ืฉื™ื• ื™ืฉ ื—ื“ืฉ, ืืžืฆืขื™ื ืžืชื•ื—ื›ืžื™ื ืžื‘ื—ื™ื ื” ื˜ื›ื ื•ืœื•ื’ื™ืช ืฉืœ ืžืขืงื‘ ืื—ืจ ื”ืชื™ื ื•ืง ืžืŸ ื”ื ื•ื—ื•ืช ืฉืœ ื”ื‘ื™ืช ืฉืœื”ื. ื ืจืื” ื›ืžื• ื”ืชืคืชื—ื•ืช ื“ื™ ืžื’ื ื™ื‘, ื•ืืžื”ื•ืช ืจื‘ื•ืช ืžืฆืคื” ื‘ื˜ื•ื— ื™ืฉ ืืช ื–ื” ื‘ืจืฉื™ืžืช ื”ืžืฉืืœื•ืช ืฉืœื”ื ื‘ืขื•ื ืช ื”ื—ื’ื™ื.

ืœืžืืžืจ ื”ืงื•ื“ื ืœืžืืžืจ ื”ื‘ื

ื”ืžืœืฆื•ืช ืขื‘ื•ืจ Moms.โ€ผ